Product research tools like Helium10 previously suggested how many products needed to be given away to get a favorable search ranking. However, it has been well-known that a rebate that occurs off of Amazon is even more powerful.
#Rebate key reviews code
Some sellers give away those products with a discount code on Amazon which is still allowed. Many product research tools like Helium 10 even gave estimates of the number of products that you'd need to give away to get a favorable search ranking for a particular keyword (Helium 10 has since removed that estimate, likely given the policy update). When launching a new product, doing a product giveaway has been a cornerstone of a seller's launch strategy for years now. There's one thing that will totally change going forward as a result of rebates being banned-product launches. What Does This Mean for Product Launches Going Forward? Your guess is as good as mine, but the fourth nuclear option of permanently suspending sellers could affect a large swath of sellers and have material ramifications for product availability on Amazon given the number of sellers who have presumably used rebates in the past.
So whether Amazon could conclusively prove sellers used rebates is debatable.Įven if we imagine that Amazon can determine which sellers have used rebates in the past, it doesn't mean they will act on these sellers. It also doesn't mean every seller who did rebates gave API access. However, this doesn't mean every seller who gave API access also did rebates. Amazon sent policy clarification emails to sellers who had given RebateKey API access, so they clearly have a record of sellers who enabled API access in their accounts. Whether Amazon can act (we'll get to whether they will act shortly) comes down to whether Amazon could reliably determine which sellers have used rebates in the past. If You Used Rebates in the Past, Is Your Amazon Account in Danger?įor sellers who used rebates in the past, the natural question is to ask whether their Seller Central account is now in danger. However, most people believe discounted items have far less weight than full-price purchases, so the number of sellers willing to do this would be likely fairly small. Being a violation of TOS means only the most risk-tolerant sellers would use a rebate service like RebateKey.Ĭonceivably, RebateKey could relaunch as a service giving discounts on Amazon instead of off of Amazon.
However, it is now a very clear violation of Amazon's TOS. Meaning there's nothing Amazon could do to shut RebateKey down aside from revoking their API access, and API access isn't necessary for using RebateKey anyways. Offering a rebate for a product purchase on Amazon is not a violation of any law (at least as far as I know!). What Does This Mean for RebateKey and Other Services?Īmazon effectively killed RebateKey and other similar services. Amazon's official policy announcement regarding off-Amazon rebates.Īmazon also clarified its position on manipulative URLs and even addressed certain URLs by name, specifically “treasure hunts” and “search-find-buy.” The use of these URLs has been less of a grey area though, and most sellers were aware these would be viewed as a violation of Amazon's existing policy of manipulating search results. ” In other words, you can use discounts and deals, but only if they happen on Amazon.
#Rebate key reviews update
In other words, Amazon just killed rebate services, most popularly, RebateKey.Īmazon made an announcement on its Seller Forums and, rather refreshingly, spelled out its policy in some of the clearest and unambiguous language possible for a policy update of this nature.Īs per Amazon, “We welcome and encourage coupons, discounts, deals, and other tools to lower prices for customers and drive incremental sales-but only when those incentives are part of the product offer made in our store.
Amazon late Tuesday officially announced that off-Amazon discounts and rebates are officially against Amazon TOS.
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